Finns are interested in the weather year round, reach consumers by focusing your advertising around weather in insightful ways.
Supersää lives up to its name as an awesome online service. Mobile advertising on Supersää.fi reaches more than 300 000 Finns who follow the weather forecasts of both the Finnish Meteorological Institute and Foreca side by side. The forecast, which may be viewed via an application or a browser, also displays the rainfall radar and pollen forecast and, as a new feature, the weather in ski resorts. During the summer season, the number of visitors increases up to half a million. It is super.
Supersää allows you to target advertising in insightful ways according to the weather conditions either wherever the consumer is right now or where they plan to travel.