In an online store, purchase decisions are often not made immediately, but require reminders to the visitor. Dynamic retargeting, or remarketing, is an excellent way to ensure that the sale is completed when the visitor has left your online store without making a purchase. You can also expand the visitor's knowledge of your products by using an ad format that shows other products in the same category.
Dynamic retargeting is suitable for ongoing campaigns, with a minimum campaign time of one month. The ad content shows the products that the consumer has viewed on your website. The target group can be narrowed down by excluding those who have already purchased the product. We are able to optimize remarketing so that ads are not shown to the visitor too often.