The ad sizes of Helsingin Sanomat and HS Metro will be unified on 2 Jan. 2018, allowing advertisers to use the same ad material in both papers. All of the 6-column module sizes of Helsingin Sanomat and HS Metro will become 5-column modules. In addition, the pricing structure will be simplified and

Material Instructions for Multichannel HS Full-Page Print Material Full-page material size 254 x 365 mm PDF file with an area that should be the same as the ad size The material is delivered via the material link sent after the booking. Digital Material Material type in digital channels Static image

The publication instructions concern native advertising that has a similar layout to the editorial content of the paper.

Advertisers now have the opportunity to use interactive video advertising on mobile devices.

Reach a specific target audience through a high-quality, safe media environment!

Native advertising does not disturb the user experience in terms of media content, but effectively guides the desired target audience towards content.