Sanoma Offers Interactive Video Advertising on Mobile!

Advertisers now have the opportunity to use interactive video advertising on mobile devices.

Sanoma is among the first in Europe to launch new, interactive forms of video advertising to respond to a growing trend where video consumption is shifting rapidly to mobile devices.

Interactive video advertising means creative video production where the viewer can influence the advertising content. Sanoma has been a pioneer in interactive video advertising for years, and the technical features now enable an optimal user experience also on mobile. Advertisers may choose from three different interactive advertising formats, which are fully device-independent.

Examples of interactive video productions on mobile.

Interactive video advertising is recommended when you wish to provide additional content concerning a product to the target group or engage the target group. Interactive video advertising has been shown to enhance spot advertising. Interactive video advertising is most effective when the consumer sees it as a service. Inspiration for interactive video advertising products can be found in Ruutu Showroom >

Ask for more information on how to utilise interactive video advertising in your campaign and contact us. We will find a solution to suit your individual needs!