HS Multichannel Solutions
How are multichannel solutions displayed in different channels?
HS Front Page
The ad is displayed once when entering the HS.fi site or any page in the mobile applications. The ad can be closed by clicking on the X at the top or bottom of the banner, and clicking on the banner will redirect users to content.
HS multichannel front page is run mainly based on impressions. The ad is not shown to all HS readers, but is run on mobile, computer and table browsers based on impressions. This means that the ad will be visible on about half of the browsers and applications accessing the site.
In HS tablet applications, the ad is shown at the start of the daily paper both in the digital edition and the edition designed for tablets. Due to the display logic of tablets, the number of daily ad impressions will vary slightly.
Other Multichannel Solutions
HS digital full-page and HS digital half page are displayed in articles and HS digital small ads mainly at the end of articles.
Material Instructions
HS Front Page
HS Front Page Print Material
HS front page ads may not contain a working EAN code. The barcode can cause phantom charges at store checkout. Sanoma Media Finland Oy does not filter out the barcodes in materials.
Sizes:
- 254 x 308 mm
- Format: PDF
Material Submission
The deadline for materials is 12 noon on the previous working day. The material is submitted via the material link sent after making a booking.
Instructions for submitting materials >
HS Front Page Digital Material
Both sets of materials are needed to run HS front page in digital format: desktop and mobile, and tablet. Loading the material through a 3rd party tag (such as Adform) is not possible in HS front page ads.
Desktop and Mobile:
- 718 x 841 px, max. 250 kB
- Format: JPG, PNG
Tablet:
- 1436 x 1682 px, max. 2 MB
- Trackings for materials (optional). Only click tracking is possible on the tablet.
Material Submission
The deadline for materials is 12 noon on the previous working day. The material is submitted via the material link sent after making a booking.
Instructions for submitting materials >
Large Ad Formats
Print Material
- Spread: 528 x 365 mm
- Full-page: 254 x 365 mm
- Fixed inserts: 254 x 365 mm
- 4-page: 4 inserts
- 8-page: 8 inserts
- 3 x 365: 150 x 365 mm
- ½ page: 254 x 180 mm
HS Digital Full-Page Material
- 620 x 891 px, max. 250 kB
- Format: JPG, PNG, HTML5, 3rd party tag
- Fixed inserts are displayed in full-page size in a carousel. 1–4 images for a 4-page insert, 1–8 images for an 8-page insert, the desired page number in the file name of the image. Each page can have its own target URL. The multichannel option does not concern regional advertising or other Helsingin Sanomat media, unless this is explicitly stated in the price list.
HS Digital Half Page Material
- 600 x 500 px, max. 100 kB
- Format: JPG, PNG, HTML5, 3rd party tag
Material Submission
The deadline for materials is 12 noon on the previous working day. The material is submitted via the material link sent after making a booking.
Instructions for submitting materials >
Small Ad Formats
Print Material
- 3 x 180: 150 x 180 mm
- 5 x 88: 254 x 88 mm
- 2 x 180: 99 x 180 mm
- 2 x 134: 99 x 134 mm
HS Digital Small Material
- 600 x 500 px, max. 100 kB
- Format: JPG, PNG, HTML5, 3rd party tag
Material Submission
The deadline for materials is 12 noon on the previous working day. The material is submitted via the material link sent after making a booking.
Instructions for submitting materials >