Helsingin Sanomat Rates

Prices on or after 29 August 2022.

Index increases will take effect for bookings made on or after 29 August 2022.

Fixed position ads

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

A Section Columns x mm mm x mm   Monday-Friday, € Saturday-Sunday, €
Front page 5 x 308 254 x 308 * 58 972 71 946
First spread, A6-7 10 x 365 528 x 365 * 52 151 63 624
News opening,
A7 or A9
2 x 365 99 x 365 * 14 728 17 969
First right-hand page 5 x 365 254 x 365 * 29 801 36 357
A section centrefold 10 x 365 528 x 365 * 52 151 63 624
  10 x 180 528 x 180   35 164 42 900
A section back page 5 x 365 254 x 365 * 27 862 33 992
B and C section
Sunday pages, C section 5 x 365 254 x 365 *   32 451
Events, reminder 2 x 42 99 x 42   737 899
Weather page 2 x 42 99 x 42   915 1 116
Thursday section, Nyt section Palstaa x mm mm x mm   Thursday section, € Nyt, Friday, €
Front page 5 x 88 254 x 88 * 4 682 4 682
Back page 5 x 365 254 x 365 * 15 748 15 748
HS Visio Palstaa x mm mm x mm     Saturday, €
Spread, page 2-3 10 x 365 528 x 365 *   58 452
Back page 5 x 365 254 x 365 *   33 993
Home section (Sunday)
Front page 5 x 88 254 x 88 *   6 862
Page 3 2 x 365 99 x 365 *   9 191
Page 5 5 x 365 254 x 365 *   20 405
Back page 5 x 365 254 x 365 *   20 405
Jobs (B section, Sunday)
Nominations 2 x 134 99 x 134     4 863


*Multichannel solution HS + HS.fi

Regional Advertising

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

 Espoo or Vantaa
Modules Columns x mm mm x mm Monday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 15 020 18 324
1/1 page 5 x 365 254 x 365 8 583 10 472
  3 x 365 150 x365 5 490 6 698
1/2 page 5 x 180 254 x 180 5 228 6 378
  3 x 180 150 x 180 1 388 1 694
1/4 page 5 x 88 254 x 88 1 323 1 614
  2 x 180 99 x 180 1 041 1 270
  3 x 88 150 x 88 762 930
  2 x 88 99 x 88 439 536
  1 x 180 47 x 180
  2 x 42 99 x 42 208 254
  1 x 88 47 x 88
  1 x 42 47 x 42 116 142

 

Helsinki 
Modules Columns x mm mm x mm Monday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 18 771 22 901
1/1 page 5 x 365 254 x 365 11 042 13 471
  3 x 365 150 x365 7 581 9 249
1/2 page 5 x 180 254 x 180 6 183 7 543
  3  x 180 150 x 180 2 075 2 532
1/4 page 5 x 88 254 x 88 1 977 2 412
  2 x 180 99 x 180 1 556 1 898
  3 x 88 150 x 88 1 141 1 392
  2 x 88 99 x 88 657 801
  1 x 180 47 x 180
  2 x 42 99 x 42 310 378
  1 x 88 47 x 88
  1 x 42 47 x 42 172 210

Multichannel options do not apply to the Regional advertising. 

HS Locals

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

Espoo or Vantaa
Modules Columns x mm mm x mm Thursday
1/4 page 3 x 180 150 x 180 888
  2 x 180 99 x 180 666
  3 x 88 150 x 88 488
  2 x 88 99 x 88 281
  1 x 180 47 x 180
  2 x 42 99 x 42 133
  1 x 88 47 x 88
  1 x 42 47 x 42 74
Helsinki 
Modules Columns x mm mm x mm Thursday
1/4 page 3 x 180 150 x 180 1 328
  2 x 180 99 x 180 996
  3 x 88 150 x 88 730
  2 x 88 99 x 88 420
  1 x 180 47 x 180
  2 x 42 99 x 42 198
  1 x 88 47 x 88
  1 x 42 47 x 42 110

Multichannel options do not apply to the HS Locals.

Creative solutions

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

 
  Tunnel Path
HS text Monday-Friday 32 934 22 871 16 467  
Saturday-Sunday 40 180 27 902 20 090  
Thursday section Thursday 21 407 14 867 10 704 14 867


Multichannel options do not apply to the Regional advertising.

Fixed insert

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

    Monday-Friday, € Saturday-Sunday, €
4 pages * 47 045 57 395
8 pages * 70 568 86 093


4 or 8 consecutive pages within the paper.
* Multichannel solution HS + HS.fi

News

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

   
Modules Columns x mm mm x mm   Monday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 * 50 880  62 074 
2/1 page, half 10 x 180 528 x 180   34 306  41 853 
1/1 page 5 x 365 254 x 365 * 29 074  35 471 
  5 x 226 254 x 226   20 583  25 112 
  3 x 365 150 x 365 * 20 933  25 539 
1/2 page 5 x 180 254 x 180 * 17 445  21 283 
  2 x 365 99 x 365 * 14 369  17 530 
  5 x 134 254 x 134   12 349  15 066 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 10 372  12 654 
1/4 page 5 x 88 254 x 88 * 8 643  10 545 
  2 x 226 99 x 226   8 233  10 044 
  3 x 134 150 x 134    7 411  9 041 
  2 x 180 99 x 180 * 6 915  8 437 
  5 x 66 254 x 66   6 175  7 533 
  3 x 88 150 x 88   4 940  6 026 
  2 x 134 99 x 134 * 5 186  6 327 
  5 x 42 254 x 42   4 116  5 022 
  1 x 226 47 x 226  
  3 x 66 150 x 66   3 706  4 521 
  2 x 88 99 x 88   3 293  4 018 
  1 x 180 47 x 180  
  2 x 66 99 x 66   2 470  3 013 
  1 x 134 47 x 134   2 307  2 815 
  2 x 42 99 x 42   1 098  1 340 
  1 x 88 47 x 88  
  1 x 66 47 x 66   824  1 005 
  1 x 42 47 x 42   523  638 


* Multichannel solution HS +HS.fi

Text and  News sections

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

**Within text, City News, Culture, International, Sports, **Visio,Travel Ad Pages
Modules Columns x mm mm x mm   Monday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 */** 42 399  51 727 
2/1 page, half 10 x 180 528 x 180   28 588  34 878 
1/1 page 5 x 365 254 x 365 */** 24 229  29 559 
  5 x 226 254 x 226   17 153  20 927 
  3 x 365 150 x 365 */** 17 445  21 283 
1/2 page 5 x 180 254 x 180 */** 14 536  17 734 
  2 x 365 99 x 365 * 11 975  14 609 
  5 x 134 254 x 134   10 293  12 557 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 8 643  10 545 
1/4 page 5 x 88 254 x 88 * 7 203  8 788 
  2 x 226 99 x 226   6 861  8 371 
  3 x 134 150 x 134    6 175  7 533 
  2 x 180 99 x 180 * 5 762  7 030 
  5 x 66 254 x 66   5 146  6 278 
  3 x 88 150 x 88   4 116  5 022 
  2 x 134 99 x 134 * 4 321  5 272 
  5 x 42 254 x 42   3 431  4 186 
  1 x 226 47 x 226  
  3 x 66 150 x 66   3 087  3 766 
  2 x 88 99 x 88   2 744  3 348 
  1 x 180 47 x 180  
  2 x 66 99 x 66   2 059  2 511 
  1 x 134 47 x 134   1 921  2 343 
  2 x 42 99 x 42   915  1 116 
  1 x 88 47 x 88  
  1 x 66 47 x 66   687  838 
  1 x 42 47 x 42   436  532 


* Multichannel solution HS + HS.fi
**Multi-channel native solution is possible also within Text and HS Visio. Display-based native ad as a digital element. 

 

Thursday section and Nyt

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

**Thursday section, Nyt 
Modules Columns x mm mm x mm   Thursday section, Nyt (Friday), €
2/1 page 10 x 365 528 x 365 */** 27 560 
2/1 page, half 10 x 180 528 x 180   18 582 
1/1 page 5 x 365 254 x 365 */** 15 748 
  5 x 226 254 x 226   11 149 
  3 x 365 150 x 365 */** 11 340 
1/2 page 5 x 180 254 x 180 */** 9 449 
  2 x 365 99 x 365 * 7 783 
  5 x 134 254 x 134   6 688 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 5 618 
1/4 page 5 x 88 254 x 88 * 4 682 
  2 x 226 99 x 226   4 460 
  3 x 134 150 x 134    4 013 
  2 x 180 99 x 180 * 3 745 
  5 x 66 254 x 66   3 345
  3 x 88 150 x 88   2 676 
  2 x 134 99 x 134 * 2 810 
  5 x 42 254 x 42   2 229 
  1 x 226 47 x 226  
  3 x 66 150 x 66   2 007 
  2 x 88 99 x 88   1 783 
  1 x 180 47 x 180  
  2 x 66 99 x 66   1 337 
  1 x 134 47 x 134   1 249 
  2 x 42 99 x 42   595 
  1 x 88 47 x 88  
  1 x 66 47 x 66   445 
  1 x 42 47 x 42   284 


* Multichannel solution HS + HS.fi
** Multi-channel native solution is possible also in Thursday section. Display-based native ad as a digital element. 

Floating ads

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

    Within text, € Domestic, €
Modules Columns x mm mm x mm   Floating time one week Floating time one week
1/1 page 5 x 365 254  x 365 * 18 172  21 806 
1/2 page 5 x 180 254 x 180 * 10 902  13 084 
  2 x 365 99 x 365 * 8 981  10 777 
  3 x 180 150 x 180 * 6 483  7 779 
1/4 page 5 x 88 254 x 88 * 5 402  6 483 
  2 x 180 99 x 180 * 4 322  5 186 
  2 x 88 99 x 88   2 058  2 470 


* Multichannel solution HS + HS.fi

New Buildings Supplement

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

Fixed positions Columns x mm mm x mm
Front page 5x266 254 x 266 11 205
Back page 5x365 254 x 365 8 966
1/1 page 5x365 254 x 365 8 150
Spread, 2/1 page 10x365 528 x 365 16 301
1/2 page, horizontal 5x180 254 x 180 4 076
1/4 page, horizontal 5x88 254 x 88 2 038


Multichannel options do not apply to the New Buildings Supplement.
Published on Wednesdays 11 times a year:  12.1., 9.2., 9.3., 13.4., 11.5., 8.6., 10.8., 14.9., 12.10., 16.11. and 7.12.
Bookings and materials to be prepared: on Friday, previous week at 12 am.
Pre-made materials on Monday, same week at 12 am.

Jobs

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

Modules Columns x mm   mm x mm Monday-Friday, € Saturday-Sunday, €
2/1 page 10 x 365 * 528 x 365 35 192  42 934 
2/1 page, half 10 x 180 * 528 x 180 23 728  28 948 
1/1 page 5 x 365 * 254 x 365 20 109  24 533 
  5 x 226   254 x 226 14 238  17 370 
  3 x 365 * 150 x 365 14 479  17 665 
1/2 page 5 x 180 * 254 x 180 12 065  14 720 
  2 x 365 * 99 x 365 9 939  12 126 
  5 x 134   254 x 134 8 543  10 422 
  3 x 226   150 x 226
  3 x 180 * 150 x 180 7 174  8 753 
1/4 page 5 x 88 * 254 x 88 5 979  7 294 
  2 x 226   99 x 226 5 695  6 948 
  3 x 134   150 x 134  5 125  6 253 
  2 x 180 * 99 x 180 4 782  5 834 
  5 x 66   254 x 66 4 270  5 210 
  3 x 88   150 x 88 3 417  4 168 
  2 x 134 * 99 x 134 3 587  4 376 
  5 x 42   254 x 42 2 848  3 475 
  1 x 226   47 x 226
  3 x 66   150 x 66 2 563  3 127 
  2 x 88   99 x 88 2 279  2 781 
  1 x 180   47 x 180
  2 x 66   99 x 66 1 708  2 084 
  1 x 134   47 x 134 1 595  1 946 
  2 x 42   99 x 42 759  926 
  1 x 88   47 x 88
  1 x 66   47 x 66 570  695 
  1 x 42   47 x 42 362  441 
Line advertisements €/cmm
  Monday-Friday Saturday and Sunday
        6,41 7,82


The minimum height is 6 mm for 1 column line ads and 20 mm for 2-column ads. The maximum height for 1- and 2-column line ads is 134 mm. 

Line adcertisements: Nominations Cmm 2,89

Ad width is always 1 column (47 mm). Book a Nomination announcement online at HS.fi/nimitykset.

*Multichannel solution HS + HS.fi

Classified ads

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

**Apartments, Motor Vehicles, Antiques and Collections, Animal World, Home, Education, Services, Goods and Hobbies, Announcements, Leisure Time, Depot, Boats, Enterprises
Modules Columns x mm mm x mm   Monday-Friday, € Saturday-Sunday,€
2/1 page 10 x 365 528 x 365 * 22 971  28 025 
2/1 page, half 10 x 180 528 x 180   15 488  18 896 
1/1 page 5 x 365 254 x 365 * 15 462  18 864 
  5 x 226 254 x 226   11 203  13 668 
  3 x 365 150 x 365 * 11 258  13 735 
1/2 page 5 x 180 254 x 180 * 9 495  11 584 
  2 x 365 99 x 365 * 7 727  9 427 
  5 x 134 254 x 134   6 673  8 141 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 4 940  6 026 
1/4 page 5 x 88 254 x 88 * 4 600  5 612 
  2 x 226 99 x 226   4 382  5 346 
  3 x 134 150 x 134    2 812  3 430 
  2 x 180 99 x 180 * 2 643  3 224 
  5 x 66 254 x 66   2 197  2 681 
  3 x 88 150 x 88   1 846  2 252 
  2 x 134 99 x 134 * 1 939  2 366 
  5 x 42 254 x 42   1 582  1 930 
  1 x 226 47 x 226  
  3 x 66 150 x 66   1 385  1 690 
  1 x 180 47 x 180   1 047  1 278 
  2 x 88 99 x 88  
  2 x 66 99 x 66   784  957 
  1 x 134 47 x 134   750  915 
  2 x 42 99 x 42   423  516 
  1 x 88 47 x 88  
  1 x 66 47 x 66   333  406 
  1 x 42 47 x 42   211  258 
      €/cmm
    Line advertisements   2,75  3,35 


The minimum height is 6 mm for 1-column line ads and 20 mm for 2-column ads. The maximum height of line ads is 134 mm.
* Multichannel solution HS + HS.fi
**Apartments are published in the Home section on Sundays.

Family announcements

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

Remembrance Cards, Funeral Services, Wedding Services, Family Celebrations, Estate Inventories, Photography Services
Modules Columns x mm mm x mm Monday-Friday, € Saturday-Sunday,€
2/1 page 10 x 365 528 x 365 22 971  28 025 
2/1 page, half 10 x 180 528 x 180 15 488  18 896 
1/1 page 5 x 365 254 x 365 15 462  18 864 
  5 x 226 254 x 226 11 203  13 668 
  3 x 365 150 x 365 11 258  13 735 
1/2 page 5 x 180 254 x 180 9 495  11 584 
  2 x 365 99 x 365 7 084  8 643 
  5 x 134 254 x 134 6 673  8 141 
  3 x 226 150 x 226
  3 x 180 150 x 180 4 706  5 741 
1/4 page 5 x 88 254 x 88 4 382  5 346 
  2 x 226 99 x 226
  3 x 134 150 x 134  2 812  3 430 
  2 x 180 99 x 180 2 517  3 071 
  5 x 66 254 x 66 2 197  2 681 
  3 x 88 150 x 88 1 846  2 252 
  2 x 134 99 x 134
  5 x 42 254 x 42 1 582  1 930 
  1 x 226 47 x 226
  3 x 66 150 x 66 1 385  1 690 
  1 x 180 47 x 180 1 047  1 278 
  2 x 88 99 x 88
  2 x 66 99 x 66 784  957 
  1 x 134 47 x 134 750  915 
  2 x 42 99 x 42 423  516 
  1 x 88 47 x 88
  1 x 66 47 x 66 333  406 
  1 x 42 47 x 42 211  258 
         
  Line advertisements €/cmm
      2,75 3,35
         


The minimum height is 6 mm for 1-column line ads and 20 mm for 2-column ads. The maximum height of line ads is 134 mm.
Multichannel options do not apply to Family announcements. 

Family announcements, only private individual may publish ads in these sections
Births, Engagements, Marriages, Greetings and Congratulations Monday-Friday, € Saturday-Sunday,€
  Four-color/black-and-white, €/cmm
Line, drawn and picture ads 1,49 1,74
Birthdays, Wedding, Anniversaries, Families, Invitations
Thanks, Missing, Found
 
  Four-colour/black-and-white, €/cmm
Line and picture ads 1,49 1,74


The minimum height is 6 mm for 1-column line ads and 20 mm for 2-column ads.  The maximum height is 180 mm. 
The minimum height of drawn and picture ads is 42 mm.

Death notices, Obituaries    
  Black-and-white, €/cmm
The minimum height is 66 mm. The maximum height for 1-column ads is 134 mm. 
2-column (-10 %)
3,38 4,36
3,04 3,92

 

Thanking for Condolences    
  Black-and-white, €/cmm
The minimum height is 42 mm. 1,49 1,74

 

Monthly Supplement and HS Teema (Theme),

These rates take effect for bookings made by 28 August 2022. New rates can be found here >

 
HS Monthly Supplement
Fixed Position
    mm x mm
Spread, p. 2-3 */** 460 x 297 33 974
Spread, p.  4-5 */** 460 x 297
Spread, p. 6-7 */** 460 x 297
Page next to table of contents,  1/1 */** 230 x 297 18 379
Back page */** 230 x 272 20 049
Modules   mm x mm
2/1 page */** 460 x 297 30 890
1/1 page */** 230 x 297 16 707
1/2 page   230 x 146 10 028
1/2 page   112 x 297
1/4 page   112 x 146 5 169
1/4 page, vertical   60 x 297


* Multichannel solution HS + HS.fi
** Multichannel native solution is possible. Display-based native ad as a digital element. 

 

HS Teema (Theme)
Fixed positions mm x mm
Page 3, 1/1 page 170 x 240 3947
Back page, 1/1 page 170 x 215
Modules mm x mm
2/1 page 340 x 240 7125
1/1 page 170 x 240 3947
1/2 page 170 x 115 2648
1/2 page 78 x 240
1/4 page 78 x 115 1324