Helsingin Sanomat

Rates 1.1.-31.12.2023

These prices take effect for bookings made on or after 1st of January 2023.

Fixed positions

A Section Columns x mm mm x mm   Monday-Friday, € Saturday-Sunday, €
Front page 5 x 308 254 x 308 * 64 520 78 714
First spread, A6-7 10 x 365 528 x 365 * 57 058 69 610
Page A9 5 x 365 254 x 365 ** 32 604 39 777
  5 x 180 254 x 180 ** 19 562 23 866
  2 x 365 99 x 365 ** 16 114 19 660
Page A11 5 x 365 254 x 365 ** 32 604 39 777
  5 x 180 254 x 180 ** 19 562 23 866
  2 x 365 99 x 365 ** 15 976 19 491
A section centrefold 10 x 365 528 x 365 * 57 058 69 611
  10 x 180 528 x 180   38 472 46 936
A section back page 5 x 365 254 x 365 * 30 483 37 189
           
B and C section          
Sunday pages, C section 5 x 365 254 x 365 *   35 504
Events, reminder 2 x 42 99 x 42   807 984
Weather page 2 x 42 99 x 42   1001 1 221
           
Thursday section, Nyt section Palstaa x mm mm x mm   Torstai Nyt, perjantai
Front page 5 x 88 254 x 88 * 5 123 5 123
Back page 5 x 365 254 x 365 * 17 229 17 229
           
HS Visio Palstaa x mm mm x mm     lauantai 
Spread, page 2-3 10 x 365 528 x 365 *   54 359
Back page 5 x 365 254 x 365 *   31 613
           
Home section (Sunday)
Front page 5 x 88 254 x 88 *   7 507
Page 3 2 x 365 99 x 365 *   10 055
Page 5 5 x 365 254 x 365 *   22 324
Back page 5 x 365 254 x 365 *   22 324
Jobs (B section, Sunday)
Nominations 2 x 134 99 x 134     5 320


* Multichannel solution HS + HS.fi
** If the first spread has been sold, the fixed position moves one spread forward.

Regional Advertising

 Espoo or Vantaa   €
Modules Columns x mm mm x mm Wednesday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 16 433 20 048
1/1 page 5 x 365 254 x 365 9 391 11 457
  3 x 365 150 x365 6 006 7 328
1/2 page 5 x 180 254 x 180 5 720 6 978
  3 x 180 150 x 180 1 518 1 854
1/4 page 5 x 88 254 x 88 1 448 1 766
  2 x 180 99 x 180 1 139 1 390
  3 x 88 150 x 88 833 1 017
  2 x 88 99 x 88 481 587
  1 x 180 47 x 180
  2 x 42 99 x 42 228 278
  1 x 88 47 x 88
  1 x 42 47 x 42 127 155
Helsinki     €
Modules Columns x mm mm x mm Wednesday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 20 538 25 055
1/1 page 5 x 365 254 x 365 12 081 14 738
  3 x 365 150 x365 8 295 10 119
1/2 page 5 x 180 254 x 180 6 765 8 254
  3  x 180 150 x 180 2 271 2 769
1/4 page 5 x 88 254 x 88 2 163 2 639
  2 x 180 99 x 180 1 702 2 077
  3 x 88 150 x 88 1 249 1 524
  2 x 88 99 x 88 718 875
  1 x 180 47 x 180
  2 x 42 99 x 42 338 413
  1 x 88 47 x 88
  1 x 42 47 x 42 188

230

 
Summer prices 2.3.-23.7.2023 €
Modules Columns x mm mm x mm Wednesday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 20 538 25 055
1/1 page 5 x 365 254 x 365 12 081 14 738
  3 x 365 150 x365 8 295 10 119
1/2 page 5 x 180 254 x 180 6 765 8 254
  3  x 180 150 x 180 2 271 2 769
1/4 page 5 x 88 254 x 88 2 163 2 639
  2 x 180 99 x 180 1 702 2 077
  3 x 88 150 x 88 1 249 1 524
  2 x 88 99 x 88 718 875
  1 x 180 47 x 180
  2 x 42 99 x 42 338 413
  1 x 88 47 x 88
  1 x 42 47 x 42 188 230

Multichannel options do not apply to the Regional advertising.
You can choose either one or two regions in Regional Advertising. The price of the two regions can be calculated by summing the prices of the two chosen regions.
If all three regions are chosen, the Ad is shown nationally = The price is the sum of the three regions. NOTE: Monday and Tuesday ads are only availabe Nationally.
Regional Advertising available only from Wednesday to Sunday.
During summer 2.3.-23.7.2023 only nationwide visibility is available (no regional).

Regional Marketplaces

Espoo or Vantaa     €
Modules Columns x mm mm x mm Thursday
1/4 page 3 x 180 150 x 180 971
  2 x 180 99 x 180 729
  3 x 88 150 x 88 534
  2 x 88 99 x 88 308
  1 x 180 47 x 180
  2 x 42 99 x 42 145
  1 x 88 47 x 88
  1 x 42 47 x 42 81
Helsinki      €
Modules Columns x mm mm x mm Thursday
1/4 page 3 x 180 150 x 180 1 453
  2 x 180 99 x 180 1 090
  3 x 88 150 x 88 799
  2 x 88 99 x 88 459
  1 x 180 47 x 180
  2 x 42 99 x 42 217
  1 x 88 47 x 88
  1 x 42 47 x 42 121


Multichannel options do not apply to the Regional Marketplaces.

Creative Solutions

  €
  U  Tunnel L  Path
HS text Monday-Friday 36 032 25 023 18 016  
  Saturday-Sunday 43 960 30 527 21 980  
Thursday section Thursday 23 420 16 266 11 711 16 266


Multichannel options do not apply to the Creative Solutions.

Fixed insert

Size mm x mm   Monday-Friday, € Saturday-Sunday, €
4 pages 254 x 365 * 51 471 62 795
8 pages 254 x 365 * 77 207 94 193


4 or 8 consecutive pages within the paper.
* Multichannel solution HS + HS.fi

Domestic

Modules Columns x mm mm x mm   Monday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 * 55 667  67 913 
2/1 page, half 10 x 180 528 x 180   37 533  45 791 
1/1 page 5 x 365 254 x 365 * 31 809  38 808 
  5 x 226 254 x 226   22 520  27 475 
  3 x 365 150 x 365 * 22 902  27 942 
1/2 page 5 x 180 254 x 180 * 19 086  23 285 
  2 x 365 99 x 365 * 15 721  19 179 
  5 x 134 254 x 134   13 510  16 484 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 11 348  13 845 
1/4 page 5 x 88 254 x 88 * 9 456  11 537 
  2 x 226 99 x 226   9 007  10 989 
  3 x 134 150 x 134    8 108  9 892 
  2 x 180 99 x 180 * 7 565  9 231 
  5 x 66 254 x 66   6 756  8 241 
  3 x 88 150 x 88   5 405  6 593 
  2 x 134 99 x 134 * 5 674  6 922 
  5 x 42 254 x 42   4 503  5 495 
  3 x 66 150 x 66   4 054  4 946 
  2 x 88 99 x 88   3 603  4 396 
  1 x 180 47 x 180  
  2 x 66 99 x 66   2 702  3 297 
  1 x 134 47 x 134   2 524  3 080 
  2 x 42 99 x 42   1 201  1 466 
  1 x 88 47 x 88  
  1 x 66 47 x 66   902  1 099 
  1 x 42 47 x 42   573  698 


* Multichannel solution HS +HS.fi

Text and  News sections

**Within text, City News, Culture, International, Sports, **Travel Ad Pages
Modules Columns x mm mm x mm   Monday-Friday Saturday and Sunday
2/1 page 10 x 365 528 x 365 */** 46 388  56 593 
2/1 page, half 10 x 180 528 x 180   31 277  38 159 
1/1 page 5 x 365 254 x 365 */** 26 508  32 340 
  5 x 226 254 x 226   18 767  22 896 
  3 x 365 150 x 365 */** 19 086  23 285 
1/2 page 5 x 180 254 x 180 */** 15 904  19 402 
  2 x 365 99 x 365 * 13 101  15 984 
  5 x 134 254 x 134   11 262  13 738 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 9 456  11 537 
1/4 page 5 x 88 254 x 88 * 7 880  9 615 
  2 x 226 99 x 226   7 506  9 159 
  3 x 134 150 x 134    6 756  8 241 
  2 x 180 99 x 180 * 6 304  7 691 
  5 x 66 254 x 66   5 630  6 868 
  3 x 88 150 x 88   4 503  5 495 
  2 x 134 99 x 134 * 4 727  5 768 
  5 x 42 254 x 42   3 754  4 580 
  3 x 66 150 x 66   3 377  4 121 
  2 x 88 99 x 88   3 002  3 663 
  1 x 180 47 x 180  
  2 x 66 99 x 66   2 253  2 747 
  1 x 134 47 x 134   2 101  2 563 
  2 x 42 99 x 42   1 001  1 221 
  1 x 88 47 x 88  
  1 x 66 47 x 66   752  917 
  1 x 42 47 x 42   478  582 


* Multichannel solution HS + HS.fi
**Multi-channel native solution is possible also within Text. Display-based native ad as a digital element.

Thursday section, Nyt and Visio

**Thursday section, Nyt, Visio  
Modules Columns x mm mm x mm   Thursday section, Nyt (Fri) Visio (Sat)
2/1-sivu 10 x 365 528 x 365 */** 30 153  48 104 
2/1-sivu puolikas 10 x 180 528 x 180   20 330  32 435 
1/1-sivu 5 x 365 254 x 365 */** 17 229  27 489 
  5 x 226 254 x 226   12 197  19 461 
  3 x 365 150 x 365 */** 12 407  19 793 
1/2-sivu 5 x 180 254 x 180 */** 10 337  16 492 
  2 x 365 99 x 365 * 8 515  13 586 
  5 x 134 254 x 134   7 317  11 678 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 6 146  9 806 
1/4-sivu 5 x 88 254 x 88 * 5 123  8 172 
  2 x 226 99 x 226   4 879  7 785 
  3 x 134 150 x 134    4 391  7 005 
  2 x 180 99 x 180 * 4 097  6 538 
  5 x 66 254 x 66   3 660  5 838 
  3 x 88 150 x 88   2 927  4 671 
  2 x 134 99 x 134 * 3 075  4 903 
  5 x 42 254 x 42   2 439  3 893 
  3 x 66 150 x 66   2 195  3 503 
  2 x 88 99 x 88   1 951  3 113 
  1 x 180 47 x 180  
  2 x 66 99 x 66   1 463  2 335 
  1 x 134 47 x 134   1 366  2 179 
  2 x 42 99 x 42   651  1 038 
  1 x 88 47 x 88  
  1 x 66 47 x 66   487  780 
  1 x 42 47 x 42   311  495 


* Multichannel solution HS + HS.fi
** Multi-channel native solution is possible also in Thursday and HS Visio sections. Display-based native ad as a digital element.

Floating ads

    Within text, € Domestic, € Within text, € Domestic, €
Modules Columns x mm mm x mm   Floating time one week Floating time one week Floating time three days** Floating time three days**
1/1-page 5 x 365 254  x 365 * 19 881  23 857  22 532  27 038 
1/2-page 5 x 180 254 x 180 * 11 928  14 314  13 518  16 223 
  2 x 365 99 x 365 * 9 826  11 791  11 136  13 363 
  3 x 180 150 x 180 * 7 092  8 511  8 038  9 646 
1/4-page 5 x 88 254 x 88 * 5 910  7 092  6 698  8 038 
  2 x 180 99 x 180 * 4 728  5 674  5 358  6 431 


* Multichannel solution HS + HS.fi
**3 day floating ads options are: Mon-Wed, Tue-Thu and Wed-Fri 

New Buildings Supplement

Fixed positions Columns x mm mm x mm €
Front page 10 x 365 528 x 365 17 834
Back page 5 x 266 254 x 266 12 259
1/1 page 5 x 365 254 x 365 9 810
Spread, 2/1 page 5 x 365 254 x 365 8 917
1/2 page, horizontal 5 x 180 254 x 180 4 459
1/4 page, horizontal 5 x 88 254 x 88 2 230


Multichannel options do not apply to the New Buildings Supplement.
New Buildings Supplement is delivered inside Helsingin Sanomat to Southern Region (Uusimaa) subscribers.

Publishing Dates 2023
Jan 1st, Feb 8th, Mar 3rd, Apr 5th, May 10th, Jun 7th, Aug 16th, Sep 13th, Oct 11th, Nov 15th, Dec 13th.

Jobs

Modules Columns x mm   mm x mm Monday-Friday, € Saturday-Sunday, €
2/1 page 10 x 365 * 528 x 365 38 502  46 973 
2/1 page, half 10 x 180 * 528 x 180 25 960  31 671 
1/1 page 5 x 365 * 254 x 365 22 001  26 841 
  5 x 226   254 x 226 15 578  19 004 
  3 x 365 * 150 x 365 15 842  19 327 
1/2 page 5 x 180 * 254 x 180 13 200  16 104 
  2 x 365 * 99 x 365 10 874  13 267 
  5 x 134   254 x 134 9 347  11 403 
  3 x 226   150 x 226
  3 x 180 * 150 x 180 7 849  9 577 
1/4 page 5 x 88 * 254 x 88 6 542  7 981 
  2 x 226   99 x 226 6 231  7 601 
  3 x 134   150 x 134  5 607  6 842 
  2 x 180 * 99 x 180 5 232  6 382 
  5 x 66   254 x 66 4 672  5 700 
  3 x 88   150 x 88 3 738  4 560 
  2 x 134 * 99 x 134 3 924  4 787 
  5 x 42   254 x 42 3 116  3 802 
  3 x 66   150 x 66 2 804  3 421 
  2 x 88   99 x 88 2 494  3 043 
  1 x 180   47 x 180
  2 x 66   99 x 66 1 869  2 280 
  1 x 134   47 x 134 1 745  2 129 
  2 x 42   99 x 42 830  1 013 
  1 x 88   47 x 88
  1 x 66   47 x 66 624  761 
  1 x 42   47 x 42 396  483 
Line advertisements         €/cmm
  Monday-Friday Saturday and Sunday
  Cmm     7,01 8,56


The minimum for One-columned line advertisement is 6 mm and for Two-columned it is 20 mm.The maximum height for the line advertisement is 134 mm.

Line adcertisements: Nominations Cmm 3,27


Ad width is always 1 column (47 mm). Book a Nomination announcement online at HS.fi/nimitykset.

*Multichannel solution HS + HS.fi

Classified ads

**Apartments, Motor Vehicles, Antiques and Collections, Animal World, Home, Education, Services, Goods and Hobbies, Announcements, Leisure Time, Depot, Boats, Enterprises

Modules Columns x mm mm x mm   Monday-Friday, € Saturday-Sunday,€
2/1 page 10 x 365 528 x 365 * 25 132  30 662 
2/1 page, half 10 x 180 528 x 180   16 945  20 674 
1/1 page 5 x 365 254 x 365 * 16 916  20 638 
  5 x 226 254 x 226   12 257  14 954 
  3 x 365 150 x 365 * 12 317  15 027 
1/2 page 5 x 180 254 x 180 * 10 389  12 674 
  2 x 365 99 x 365 * 8 454  10 314 
  5 x 134 254 x 134   7 301  8 907 
  3 x 226 150 x 226  
  3 x 180 150 x 180 * 5 405  6 593 
1/4 page 5 x 88 254 x 88 * 5 033  6 140 
  2 x 226 99 x 226   4 795  5 849 
  3 x 134 150 x 134    3 077  3 753 
  2 x 180 99 x 180 * 2 892  3 528 
  5 x 66 254 x 66   2 404  2 934 
  3 x 88 150 x 88   2 019  2 464 
  2 x 134 99 x 134 * 2 122  2 589 
  5 x 42 254 x 42   1 731  2 111 
  3 x 66 150 x 66   1 515  1 849 
  1 x 180 47 x 180   1 145  1 398 
  2 x 88 99 x 88  
  2 x 66 99 x 66   858  1 047 
  1 x 134 47 x 134   821  1 001 
  2 x 42 99 x 42   463  564 
  1 x 88 47 x 88  
  1 x 66 47 x 66   364  444 
  1 x 42 47 x 42   231  282 
      €/cmm
  Cmm Line advertisements   3,01  3,66 


The minimum height is 6 mm for 1-column line ads and 20 mm for 2-column ads. The maximum height of line ads is 134 mm.
* Multichannel solution HS + HS.fi
**Apartments are published in the Home section on Sundays.

Family announcements

Remembrance Cards, Funeral Services, Wedding Services, Family Celebrations, Estate Inventories, Photography Services

Modules Columns x mm mm x mm Monday-Friday, € Saturday-Sunday,€
2/1 page 10 x 365 528 x 365 25 132  30 662 
2/1 page, half 10 x 180 528 x 180 16 945  20 674 
1/1 page 5 x 365 254 x 365 16 916  20 638 
  5 x 226 254 x 226 12 257  14 954 
  3 x 365 150 x 365 12 317  15 027 
1/2 page 5 x 180 254 x 180 10 389  12 674 
  2 x 365 99 x 365 7 751  9 456 
  5 x 134 254 x 134 7 301  8 907 
  3 x 226 150 x 226
  3 x 180 150 x 180 5 148  6 281 
1/4 page 5 x 88 254 x 88 4 795  5 849 
  2 x 226 99 x 226
  3 x 134 150 x 134  3 077  3 753 
  2 x 180 99 x 180 2 754  3 360 
  5 x 66 254 x 66 2 404  2 934 
  3 x 88 150 x 88 2 019  2 464 
  2 x 134 99 x 134
  5 x 42 254 x 42 1 731  2 111 
  3 x 66 150 x 66 1 515  1 849 
  1 x 180 47 x 180 1 145  1 398 
  2 x 88 99 x 88
  2 x 66 99 x 66 858  1 047 
  1 x 134 47 x 134 821  1 001 
  2 x 42 99 x 42 463  564 
  1 x 88 47 x 88
  1 x 66 47 x 66 364  444 
  1 x 42 47 x 42 231  282 
         
  Line advertisements     €/cmm
  Cmm   3,01 3,66


The minimum height is 6 mm for 1-column line ads and 20 mm for 2-column ads. The maximum height of line ads is 134 mm.
Multichannel options do not apply to Family announcements.

From now on, Consumers' Family and Death announcement prices can be found from Oma Sanoma (see link below):
https://oma.sanoma.fi/aihe/lukijailmoitukset/hs-kuluttajailmoitushinnat

HS Monthly Supplement, HS Teema

HS Monthly Supplement

Fixed Position
    mm x mm €
Spread, p. 2-3 * 460 x 297 37 170
Spread, p.  4-5 * 460 x 297
Spread, p. 6-7 * 460 x 297
Page next to table of contents,  1/1 * 230 x 297 20 108
Back page * 230 x 272 21 935
Modules   mm x mm  
2/1 page */** 460 x 297 33 796
1/1 page */** 230 x 297 18 278
1/2 page   230 x 146 10 971
1/2 page   112 x 297
1/4 page   112 x 146 5 655
1/4 page, vertical   60 x 297


* Multichannel solution HS + HS.fi
** Multichannel native solution is possible. Display-based native ad as a digital element.

HS TEEMA (Theme)

Fixed positions mm x mm €
Page 3, 1/1 page 170 x 240            4 318
Back page, 1/ page 170 x 215
Modules mm x mm  € 
2/1 page 340 x 240            7 796
1/1 page 170 x 240            4 318
1/2 page 170 x 115            2 897
1/2 page 78 x 240
1/4 page 78 x 115            1 449

Printable rates