Sanoma News Media
Reliable advertising environment
Finns are avid consumers of news
A respected news media, both in print and digital versions, offers a compelling media environment for your commercial messages, where advertising is perceived as an important part of the overall content.
The news media reaches a daily audience that is affluent, curious, and active. Most Finns follow the news every day, several times a day, across various channels.
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Sanoma News Media Has a Strong Bond with Users
A news story can be fascinating, exciting or startling, but it is never insignificant. Whatever the news, it is united by the readers’ need to understand what is happening around them right now. This is what makes news media such a unique tool for marketers.
Sanoma news media allows you to reach an audience of millions in a quality environment. An active audience with purchasing power and a thirst for knowledge. In an environment that is reliable and where advertising is seen as a service, even a source of inspiration and ideas. News media is also consumed with a strong focus.
News media content relies on the journalistic principles of truthfulness, portraying the times and impartiality. Quality and reliability are even more important in this day and age, when distinguishing right from wrong can be challenging in the flood of media. Sanoma's editorial offices boast the most skilled and motivated professionals in Finland, forming the basis for high-quality journalism.
This makes the news media an excellent platform for your message, regardless of the channel and device.
Our News Media Brands
Helsingin Sanomat
Helsingin Sanomat is a genuinely multichannel news media: readers can read its contents wherever, whenever and using any device. The paper has an exceptionally close relationship with its readers. Readers consume its content diversely, regularly and in depth.
Helsingin Sanomat provides advertisers a reliable media environment that reaches more than one million consumers with purchasing power through multiple channels in a single day.
Advertising in Helsingin Sanomat is seen as high-quality, useful and reliable content. Due to this, the advertising works and generates sales.
Ilta-Sanomat
Ilta-Sanomat is the most-read news media in Finland and offers topics of discussion. It is one of three applications used daily by Finns. Ilta-Sanomat holds a unique position in Finland as the most-read domestic media: Ilta-Sanomat encourages Finns to leave their bubbles and open their eyes.
Digitalization has helped Ilta-Sanomat grow from an afternoon tabloid to a multichannel digital service with content that is enjoyed 24/7.
IS.fi is a mass media and a target group media in one package. The extensive news sections allow you to reach consumers nationwide, and the themed sections give you access to target groups. The full Ilta-Sanomat service profile matches the general public of Finland, but its different sections have distinctive profiles. Themed sections offer a great opportunity to reach various target groups in the right media environment.
Aamulehti
Aamulehti is your fastest, most accurate source of news on everything that is relevant to people in Pirkanmaa, in addition to the main topics from Finland and around the world. Every day, every hour.
Aamulehti tells you all you need to know about meaningful work, everyday life and special occasions, family life, housing, health and exercise. Aamulehti honours the solid expertise and uncompromising work of the economic region in the fields of finance, entrepreneurship, science, technology, culture and sport. Aamulehti proudly describse our local, national and global highlights and do so with the most expertise in Finland.
Satakunnan Kansa Länsi-Suomi
Satakunnan Kansa Länsi Suomi is go-to source for people wanting to know what is happening in Pori and Satakunta. The province would simply not manage without Satakunnan Kansa.
Satakunnan Kansa deals with whatever is important to people: it reveals what is happening behind the scenes with Ässät and how Pori Jazz brings international stars to perform to the locals of Satakunta.
Satakunnan Kansa has been published in a line of generations over 150 years, and advertisers have relied on the media as a marketing partner for just as long. Satakunnan Kansa will continue to be a trusted, forward-looking, customer-oriented marketing partner in the years to come.
Local papers
Local papers are enjoyed by readers both at the breakfast table and in the major turning points in life. They accompany readers in joy and in sorrow, everyday life and special occasions.
Content can be read through all channels, and readers are committed to their familiar local papers. Advertising in a highly-anticipated subscription media also works.
The familiar local paper is a reliable partner for readers and advertisers alike.
