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Ilta-Sanomat

When you want to reach Finns quickly and efficiently

Ilta-Sanomat ja IS.fi

Ilta-Sanomat is the market leader in afternoon tabloids and it reaches 66 % of all tabloid readers in Finland. The tabloid is mainly read to pass the time at home and is frequently also bought to read during journeys. Ilta-Sanomat is not just an afternoon tabloid, but a multichannel digital service with content that entertains round the clock.

Website: is.fi

Ilta-Sanomat on  Facebook | Instagram| Twitter


Media Information

 

Print

Total reach (week)
(print+digital)

3 109 000

Pure Print
Readers

297 000 / day

Source: National Readership Survey KMT 2022 / KANTAR TNS

Below you will find examples of the most commonly used advertisement formats. You can find all available ad sizes here.

1/1 sivu 6 x 365 mm
Ilta-Sanomat 1/1 page
254 x 365 mm
2/1 sivu 12 x 365 mm
Ilta-Sanomat 2/1 page
528 x 365 mm
12 x 100 mm  528 x 100 mm
12 x 100 mm
528 x 100 mm
6 x 180 mm 254 x 180 mm
6 x 180 mm
254 x 180 mm
6 x 100 mm 254 x 100 mm
6 x 100 mm
254 x 100 mm
6 x 100 mm 254 x 80 mm
6 x 80 mm
254 x 80 mm
125 x 365 mm
3 x 365 mm
125 x 365 mm
82 x 365 mm
2 x 365 mm
82 x 365 mm
Helsingin Sanomat 3 x 180 mm
3 x 180 mm

Column Sizes

Columns Width
1 39 mm
2 82 mm
3 125 mm
4 168 mm
5 211 mm
6 254 mm
12 528 mm

Ilta-Sanomat is published from Monday to Saturday.

Publication Day Bookings and Materials to be Prepared Bookings and Deadline for Pre-made Materials 
Monday Thu 9 am Fri 12 noon
Tuesday Fri 9 am Mon 12 noon
Wednesday Mon 9 am Tue 12 noon
Thursday Tue 9 am Wed 12 noon
Friday Wed 9 am Thu 12 noon
Saturday Thu 9 am Fri 12 noon

Publishing exceptions

Epiphany

Fri 6.1.2023

Good Friday

Fri 7.4.2023

Easter Monday

Mon 10.4.2023

1st of May

Mon 1.5.2023

Ascension Day

Thu 18.5.2023

Midsummer Eve

Fri 23.5.2023

Midsummer Day

Sat 24.6.2023

All Saints´ Day

Sat 4.11.2023

Independence Day

Wed 6.12.2023

Christmas Eve

Mon 25.12.2023

Boxing Day

Tue 26.12.2023

Special Issues

Epiphany Thu 5.1.
Maundy Thursday

Thu 6.4.

Easter Issue Sat 8.4.

May Day Issue

Sat 29.4.
Ascension Day Issue Wed 17.5.
Midsummer Issue Thu 22.6.
All Saints' Issue Fri 3.11.
Independence Day Issue Tue 5.12.
Christmas Issue Sat 23.12.
New Year's Issue Sat 30.12.

Bookings by 3 pm and materials by 12 noon. In case of ads to be prepared, the above-mentioned schedule becomes one day earlier.

Increases in rates

Special issues increase 20-50%

Rates

Ilta-Sanomat TV

Print Material Instruction 

Material Instructions for Multichannel Solutions

Customer Service

Corporate Customers tel. puh. +358 10 80 80 85 *)

Advertising and Media Agencies tel. +358 10 80 80 95 *)

*) 0,0835 eur/call + 0,1669 eur/min, incl. VAT 24%

yrityspalvelu@sanoma.fi

Available weekdays 8.00 am –16.00 am

New customer

Please Contact us


Digital

Total reach (week)
(print and digital)

3 109 000

IS.fi

FIAM: The Finnish Internet Audience Measurement

Digital full page
Digital full page
Cross-screen Paraati
Cross-screen paraati
Cross-screen Tapetti
Cross-screen Paraati + Tapetti
Pystyparaati (300 x 600 px tai 300 x 431 px)
Pystyparaati
Cross-screen boksi
Cross-screen boksi
Videotapetti
Videotapetti
Natiivinosto
Natiivinosto

Display Advertizing Rates

Here you can find Material Instruction details

Campaign planning

digimedia@sanoma.fi

Available weekdays 8.30 am - 4.30 pm

New customer

Please Contact us

See also

  • Helsingin Sanomat
  • Aamulehti logo
  • Satakunnan Kansa
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    Sanoma – all commercial encounters from one house

    Almost all Finns (97 %) spend time with Sanoma’s media every week. 

     

    Closure

    • Home
    • Media & Services
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    • Contact us
    Customer Service

    Corporate customers
    tel. +358 10 808 085 *

    Advertising and media agencies
    tel. +358 10 808 095 *

    *) 0,0835 eur/call + 0,1669 eur/min, incl. alv 24%

    yrityspalvelu@sanoma.fi

    Available weekdays 8.00 am - 4.00 pm

    New customers
    tel. +358 10 321 9400

    *) 0,0350 eur/call, incl. VAT 24 %

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