Sanoma TV and Video
The most informative, impressive and extensive offering of moving images
The moving image enables emotional storytelling
When you put your story in the context of compelling content, the most talked-about phenomenon programmes, the brightest stars and trusted news content, you reach Finns broadly and effectively. Both regionally and nationally.
Our moving image media offer advertisers the most effective environment in Finland
Sanoma's TV channels and streaming service Ruutu reach 74% of Finns every week*. With the addition of high-quality video content in Sanoma's news media, we are reaching many more pairs of eyes with the moving image.
Ruutu offers four TV channels, Ruutu's own top content, Pluto TV with dozens of streaming channels and Elisa Viihde quality dramas. You can also buy advertising for Viaplay sport channels from us.
*Source: Finnpanel Oy, TV Metrics Survey, AdEdge and Total TV Survey, AdEdge VOD - weeks 1-52 2024. Average weekly reach in the 25-64 age group.
Video advertising
Video captures the viewer's attention in an abundant online environment. With video advertising on the Sanoma network, you can increase your brand awareness, boost sales and engage your customers.
TV and Video Advertising Solutions
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The TV programmes of spring 2026 are a diverse mix of intriguing new releases and familiar favouritesThe captivating TV spring is packed with entertainment, music, top reality and lifestyle on Sanoma's channels. Discover our wide selection of programmes that offer a multitude of opportunities for advertisers.
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Sanoma Total TV's weekly reach has increased among young adultsThe use of streaming service Ruutu in the 25-44 age group has increased by 25% compared to autumn 2024.
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The moving image moves both people and businessThe world around us is changing, and so are the ways we consume moving images. Both people and technology are at the heart of this change. Tuomo Sinkkonen reveals what is the best tool to create in the midst of it all.
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Boredom is the worst enemy of effective marketingMarketing consultant and advertising effectiveness guru Peter Field's top tip for marketers: don't be boring.
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Customer Success Stories
Multichannel marketing boosts Sortter's success
The City of Mikkeli charmed with an impressive campaign – visit intention increased by a whopping 485%
Case Bauhaus − Boldness that breaks boundaries
Are you interested?
Contact us and let's talk about how we can achieve your goals together.